Datallen Stories

Datallen Stories

SUNLUX IOT Technology (Guangdong) Inc., established in 2006, is a high-tech company integrating R&D, manufacturing, supplying, and service.

Datallen, a brand affiliated with Sunlux Enterprises, leverages 18 years of expertise in wireless technology and industry. Our primary focus lies in the research and development, as well as the manufacturing, of state-of-the-art electronic shelf labels and digital signage products, encompassing hardware, software, and services. Operating in over 80 countries and regions worldwide, our solutions find extensive application across retail, office, warehousing logistics, healthcare, industrial manufacturing, transportation, and other sectors, contributing to heightened operational efficiency and facilitating business expansion.

Our Mission

Datallen is steadfast in our commitment to empowering customers' businesses through digital transformation, elevating your operations to new heights, and fostering sustainable industry development.

Our Vision

Datallen strives to become the world's leading one-stop IOT solution provider, delivering innovation and excellence to every corner of the world.

18+

Industry Experience

80+

Countries

27047+

Industrial Park Area

1,000,000+

Annual Production Capability

7-15

Short leading time

15%-20%

Annual investment in R&D
Innovating Four Key Sectors for Enhanced Living
Future
Innovating Four Key Sectors for Enhanced Living

In the future, SUNLUX is committed to the development of four major businesses (Automatic Identification Technology, Electronic Shelf Label Solution, 3D Printing, Smart Warehouse Solution), and the use of innovative technology to create a better life.

Future
Official Launch of the Datallen Brand
2024
Official Launch of the Datallen Brand

China-Europe Intelligent Connectivity Innovation Center was established.
In the same year, "The Multi-mode Control System, Method, Device, and Medium for an Electronic Price Tag" won the national invention patent ( ZL202210310383.7)

2024
Officially released electronic shelf label products
2023
Officially released electronic shelf label products

The Electronic Shelf Label & Digital Signage series products were officially released to the market.
In the same year, “SUNLUX Industrial Park” was officially completed and put into use.

2023
SUNLUX IOT Industrial Park was completed
2021
SUNLUX IOT Industrial Park was completed

The Industrial Park, spanning approximately 27,000 square meters dedicated to IOT technologies, has been successfully established.
SUNLUX holds more than 100 intellectual property rights. "A Multi-Directional Barcode Scanning Device with Multiple Laser Emitting Tubes Matched to a Single Photoreceptor Tube" was authorized by a European patent.

2021
Initiation of Independent R&D for Electronic Shelf Labels
2020
Initiation of Independent R&D for Electronic Shelf Labels

After years of dedication to the barcode industry, SUNLUX, leveraging its accumulated professional technology and industry experience, embarked on the research and development of Electronic Shelf Labels (ESL) in 2020.

2020
Initiated SUNLUX IOT Base & Innovation Alliance
2017
Initiated SUNLUX IOT Base & Innovation Alliance

At the forefront of industry collaboration and innovation, SUNLUX spearheaded the formation of the Intelligent Identification Industry Technology Innovation Alliance.
This strategic move was complemented by the initiation of the SUNLUX IOT Industrial Base Project, a pivotal step in our journey to contribute to the advancement of smart recognition technologies.

2017
SUNLUX was listed on the New Third Board
2014
SUNLUX was listed on the New Third Board

SUNLUX became the first batch of companies to be listed on the New Third Board after the national expansion.(stock code 430490)

2014
Won the bid for the Guangzhou Asian Games
2010
Won the bid for the Guangzhou Asian Games

Sulux 616 laser barcode scanner successfully won the bid for the Guangzhou Asian Games, serving 57 competition venues in the Asian Games.
In the same year, certification was achieved for the ISO 9001 Quality Management System.

2010
SUNLUX brand officially entered the international market
2007
SUNLUX brand officially entered the international market

The SUNLUX brand formally debuted in the international market, concurrently succeeding in developing its first-generation multi-line laser barcode scanning platform(XL-2010) and a small-size embedded laser barcode scanner module.

2007
SUNLUX was established
2006
SUNLUX was established

SUNLUX was established and successfully developed the first generation of wireless laser barcode scanner.

2006

Manufacturing Technology

R&D Strength

Our Certificate

Our products have obtained CCC, CE, FCC, RoHS, KC, SAA, BIS, BSMI certifications for safety. By producing high-reliability quality printers with competitive prices, we are now serving over 200 countries and regions worldwide.

  • Business Licenses

    Business Licenses

  • Member of National Torch Plan Project

    Member of National Torch Plan Project

  • ISO14000

    ISO14000

  • SGS

    SGS

  • ISO9000

    ISO9000

  • FCC XL6000 XL6800

    FCC XL6000 XL6800

Business Licenses

Business Licenses

Member of National Torch Plan Project

Member of National Torch Plan Project

ISO14000

ISO14000

SGS

SGS

ISO9000

ISO9000

FCC XL6000 XL6800

FCC XL6000 XL6800

Partner

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